Using Direct Ordering to handle the "descriptive" or "decorative" details about your menu offers numerous advantages as compared to attempting to incorporate those details through your POS system and Checkmate.
The main benefit is that Direct Ordering allows you to provide more details about each item, such as:
Description
Short Description
Ingredients
Tags
Allergens
Nutritional Information - serving size, calories, total fat, saturated fat, trans fat, cholesterol, sodium, total carbs, dietary fiber, sugar, protein
Multiple image options per item
This allows you to create a richer ordering experience for your customers, offering the kind of information that an increasing number of customers seek.
Additional benefits to enhancing your menu within Direct Ordering include:
Allowing you the flexibility to use short, functional internal names within your POS and Checkmate, while using more descriptive external names that make more sense to your customers.
Offering one centralized hub to manage all the "descriptive" information of your menu. The alternative would be managing some things within your POS/Checkmate, and some things within Direct Ordering, which poses the risk of potential oversights.
For multi-location concepts, updating descriptive menu data is a one-time task in Direct Ordering, versus the repetitive process required in traditional POS systems (where updates must be made individually for each location). This streamlined approach leads to substantial time savings across your entire operation!
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