Types of Internal Emails
Confirmation Emails
Emails related specifically to the ordering process.
- Order Confirmations: Sent when a customer places an order.
- Cancellation Confirmations: Sent when an order is canceled (before it is sent to the POS and charged).
- Refund Confirmations: Sent when an order is refunded.
- Customer Order Rating Submissions: Sent only if this feature is set up in the backend. See Setting Up Customer Order Ratings.
Notification Emails
Emails related to errors and other alerts.
- Order Errors: Sent when orders fail to reach the POS (Order Management), fail to be charged (Uncharged Orders), or fail to be confirmed (Order Management) in a timely fashion.
- Store Status Changes: Sent when a location changes its online ordering settings, such as a store opening or closing, wait time adjustments, and so on.
- Catering Daily Summary: Sent late at night as a daily summary of upcoming catering orders.
Benefits of Setting Up Internal Email Recipients
Confirmation Emails
- Order, Cancellation, and Refund Confirmations: When a designated inbox or team member receives a copy of all confirmation emails sent to customers from a specific store location or revenue center, a timestamped record of what was originally sent to each customer can help with troubleshooting investigations.
- Notify relevant team members: A dedicated catering team, for example, can have revenue-center-specific email recipients set up so that every catering order, cancellation, and refund confirmation routes directly to the catering team.
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Easily troubleshoot a missing customer confirmation email: If a customer reports never receiving the initial confirmation email, this inbox shows exactly what time and to which email address the confirmation was originally sent.
- If the email address is correct, the confirmation is likely in the spam folder. See Preventing Confirmation Emails from Being Marked as Spam.
- If the customer's email address is incorrect, the customer can log in using the incorrect email address and update their profile to the correct address on the account page, which corrects it for all future orders.
- If the customer did not create an account, the email confirmation can be forwarded to the correct address directly from the designated inbox.
Notification Emails
- Order Errors: Notifications about order errors can be promptly received and addressed by assigned managers and team members, or through a shared store email account accessible to all on-site employees.
- Store Status Changes: Notifications about store status changes provide a timestamped record of changes to location settings, which makes it possible to analyze their frequency and discern patterns within the restaurant and among staff members.
- Catering Daily Summary: Configuring these store-specific notifications to managers, catering managers, or entire catering teams provides a daily summary that gives insight into upcoming shifts and staffing requirements for a smooth catering event.
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